Thrive Raw Food For Dogs — an online store we built, host and market
A client since 2025. We built Thrive’s online store that year, and we still host and maintain it and look after its SEO and Google Ads.
- Client since
- 2025
- Live since
- 2025
- Type
- Address
- thriverawfoodfordogs.co.za

The situation
Thrive Raw Food For Dogs sells raw meals for dogs online. As at 28 September 2026, its home page describes premium raw meals made with free-range venison, wild sardines, pasture-raised eggs, pumpkin, carrot, butternut and superfoods, frozen at -18°C or colder and delivered to the door. On the same date, its story traces the brand to a breeder of Hungarian Vizslas who moved a pack of ten dogs onto a fresh, raw diet.
Thrive has been our client since 2025, the year its store went live.
What we built
We built Thrive’s online store, thriverawfoodfordogs.co.za, in 2025. As at 28 September 2026, its footer reads “WordPress by Fyre Interactive”.
Beyond the store, we set up MRPeasy for Thrive. As at 28 September 2026, MRPeasy’s home page calls it “the AI-powered MRP software for small manufacturers”: manufacturing software that covers production planning, inventory, sales, procurement and finances. We also helped Frozen Food Company set up its delivery plugin.
How it works
The store does more than list products and take payment. As at 28 September 2026, the page for Wild Origins, one of Thrive’s balanced meals, asks the customer to choose the dog’s life stage (adult, puppy or senior), the meal (minced, regular or SnackPak), the weight and the packaging. It then offers a once-off purchase or a recurring order plan, repeated every week, every two or three weeks, every month or every two months.
On the same date, Thrive’s delivery policy says orders are made fresh as they are received, and to allow five to seven days. The raw meals ship frozen, in insulated packaging with gel-ice packs, and the delivery fee is calculated at checkout from the weight, volume and destination. Same-day delivery is available in Gauteng, and Thrive can send orders anywhere in South Africa where an overnight delivery service is available.
What changed
The store has been live since 2025, and Thrive has kept the studio that built it: we still host, maintain and support it, look after its analytics, SEO and Google Ads, update its products and product images, and keep developing it.
What it runs on
As at 28 September 2026, Thrive’s store runs on WordPress, with WooCommerce for the shop. It is on our WordPress hosting, and we maintain and support it as part of our website maintenance work. Wordfence runs on it, as on every site we look after, our servers carry security hardening, and the hosting keeps at least seven days of daily off-site backups, made with Acronis, and a restore is included. What a store like this costs to run is set out in what a WooCommerce store really costs to run.
Our online stores start at R25,000 incl. VAT, on the Professional package. Ecommerce websites sets out what that includes, and when a store is quoted as custom work instead.
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